Two cousins from Rhode Island, a closet-sized room next to a drug store,
and one rule that never changed.
1970
Fred Kirshy and Louie Hallal were cousins who learned the trade the
long way — working and running Italian restaurants and diners
around Pawtucket, Rhode Island through the 1950s and '60s.
They decided to go out on their own and landed in Brooksville,
opening Luigi's in a small spot between what was then Publix and
Hogan's Drug Store. The menu was pizza and sandwiches. That was it.
It was hard, the way it always is for a new small business. They
stuck it out on a philosophy that took three words to explain:
treat people right.
George Kirshy Sr, Sunny Grosso and Michael Buono in front of the original Luigi's sign at Hernando Plaza, 1970.
Brooklyn
Before Brooksville there was Brooklyn. The family had been in the
restaurant business a long time before Luigi's ever opened its doors
in Florida.
Shortly after the move to Broad Street, George Kirshy Sr made the
trek down from Brooklyn to join his father in the family business.
He never left.
Fred Kirshy outside Queenie's Italian Restaurant, Brooklyn, New York.
1979
After nine years in the original room, Luigi's moved just down the
road to 750 South Broad Street — the heart of
Brooksville, and still our address today. The new place seated three
times as many people, and the menu grew with it: lasagna, ravioli,
manicotti, hoagies, salads, beer on draft.
The local paper came out to write it up. "For nine years," it began,
"Luigi's has been a favorite spot for the Brooksville lunch bunch."
Citrus-Hernando Times, 1979. Story by Hank Cohen. Fred (left) and George Kirshy outside the new building.
2022
George Kirshy Jr joined the business full-time as a manager, after
serving as a Major in the United States Army. Third generation,
same kitchen.
Many things about Luigi's have changed over the years, but the
recipes, the food, and the philosophy of always treating people
right remain exactly the same.
— George Kirshy Sr and family
George still starts every morning making the fresh dough for our
pizzas and breadsticks, the homemade meatballs, the Italian
dressing, and a good deal more besides.
The team today, in the dining room on Broad Street.
Doris
Mrs. Steckle and her family were among Luigi's very first customers,
back in 1970. They kept coming for more than fifty years.
When Doris turned ninety, we put it on the sign out front. That is
more or less the whole business, explained.
Doris Steckle's 90th birthday on the Luigi's marquee.